CIVIC ENTERTAINMENT GROUP LAUNCHES ACCESSIBILITY PRACTICE

CIVIC ENTERTAINMENT GROUP LAUNCHES ACCESSIBILITY PRACTICE 

By Ewan Larkin

“Co-CEO David Cohn shares how his personal and professional worlds intertwined, pushing him to start the practice. For many years, David Cohn, co-CEO of marketing agency Civic Entertainment Group, “downplayed” his deafness, partially because of how marketers would react.

 “If my clients realized how much I was struggling, I was concerned they wouldn’t hire me,” said Cohn, who co-founded Civic over 25 years ago. “While I identified as a deaf person, of course, I never really identified as disabled.”

David Cohn co-founded Civic more than 25 years ago. But now, Cohn is embracing his deafness and launching a consultancy practice within Civic focused on accessibility. One of the goals, he said, is to ensure high-profile brands better prioritize the disabled community.

The offering will support brands with their marketing efforts, including creative, social media and publicity, according to a Civic statement. Civic will also work with companies on research and development to create inclusive products, as well as providing help on speaking engagements and AI innovation.”

See the full article here.